Ethereal, vibrant film
...is something that seems to be heading the way of the radio. Just a few days ago, Kodak announced it's running production of its Ektachrome slide film in 35mm. There's a revival and it's going strong.
I consider myself lucky to have grown up with film. Thanks to a bit of a photobug dad, my sister and I have albums and prints, boxes and boxes of them, that preserve our childhood. I remember spending many a day at home poring over my family photos.
These days, we have gigabytes, if not terrabytes. And yet, we rarely look at these photos because we'd rather Facebook or Instagram, looking at photos of other people, some of whom we might not even know.
That bright and airy film look
If you haven't already noticed, film has a "light, bright and airy" look to it, an ethereal beauty hard to resist. While you can approximate the look with digital, the retention of detail in its highlights is still unmatchable. Believe it or not, film has latitude - higher dynamic range - than digital (for now).
Quality over quantity
If you, like me, are overwhelmed with the deluge of photography these days, you will appreciate slow art. Art that takes time to make, and skillful timing. With film, we can't afford to be snap-happy. Film photographers now train ourselves to compose and wait, before clicking. Mainly because it's a costly process.
So if you're having a wedding outdoors, somewhere sunny and full of color, appreciate a little nostalgia, consider having it shot on film. Have a look at my work and let me know what you think!